Internet Marketing Strategies Tips and Advice

If you are running a blog, the chances are at some point you will need to create an FTP (File Transfer Protocol) connection to your hosting provider. For example, this could occur if you try to upload a file of more than 500MB to your HostGator account. HostGator will not allow file sizes of more than 500MB to be uploaded via their CPanel file manager and they advise you to use FTP to upload files larger than this.

What you need to be made aware of is, if you use plain FTP to transfer your files, your data is being transmitted unencrypted which can be intercepted and read, this includes your passwords! So for security reasons it’s not really a good idea to use plain FTP.

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It is essential that you understand how to use your HostGator file manager. It’s something that can be easily overlooked. I overlooked it at first and then discovered its value when I had a serious issue.

My initial thoughts were that it wasn’t really necessary as I was able to complete all my tasks via my WordPress dashboard. It was only when I accessed one of my theme files to mess around with some code and went to save my alterations that I ended up in a sticky situation.

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What is a permalink? It’s a unique link to an individual post known as a URL, or more commonly known as a web address. When a new WordPress post is created, a permalink is automatically generated after the title is typed in to the post. If you want to edit the permalink you should do so before you publish the post.

If you edit the permalink after you have published your post, it can result in broken links. For example, if someone had bookmarked one of your posts and you then changed the permalink of that post, the next time that bookmarked link is opened the user would see an error page.

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If you have tried to change your WordPress administrator username you will know WordPress will not allow you to do so. To work around this you need to create a new administrator account with a new username and then delete the old administrator account.

Before doing this you need to ask yourself what are the reasons for changing your WordPress administrator username. Is it for security reasons, do you want to be the only person that knows your username but are concerned it may have been compromised or is too weak? Maybe you have the dreaded “admin” as a username, which means the whole world knows your WordPress administrator username!!

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If you have just installed WordPress on your site you will have one WordPress user account at the administrator level. It is essential that you make every effort to keep the login details for this account safe and secure.

One important factor that you need to be aware of is that, if you are using your administrator account for posting your content, you could be revealing your WordPress administrator username. To a hacker that’s half your login details handed to them on a plate.

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